Case Studies

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International Women's Day CIF 2024

CIF International Women’s Day 2024

Promoting Women in Construction 

Event services provided: 

  • Designing Overall Event Theme
  • Developed Sponsor Packages
  • Venue selection, Booking and Liaison 
  • Sourcing and liaising with all event vendors
  • AV Management 
  • Photography & Props organisation
  • Floral display wall & Pledge wall for audience engagement 
  • Design & print of all event materials incl. backdrops, pull ups, name tags/lanyards
  • Design of all promotional materials incl. Event programme & Posters
  • Facilitation of ticket booking and registration
  • MC for event
  • Online facilitation of live streaming
  • Management of Sponsors & Speakers
  • Social media support for pre-event, during event and sponsor promotion

Working with the CIF (Construction Industry Federation) , in March 2024,

we once again managed their International Women’s day event. We wanted to support the team in getting the event trending on the day again, for our third year working with them. 

Event preparation began in October 2023 with the team as we worked to design the event theme in line with their brand guidelines, design sponsor packages to attract supporters, book and manage the venue and liaise with vendors to execute this year’s event.

We partnered with our suppliers on AV, Photography and event theme partners to create a floral display & pledge wall and props, creating those ‘instagramable’ images of the event which could be shared. In addition, we designed the social media strategy and graphics for the pre, live and post event activity.

The event sold out in record time with 20 Sponsors on board to support the event , leading to a cost neutral event for the organisation, and for the attendance we had 360 guests at the Castleknock Hotel in Dublin and an additional 200 online via a live stream.

In addition, Iris co-hosted the event as the online facilitator for the live streaming audience, with shout outs for the attendees watching remotely and to help drive engagement and encourage sharing of posts about the event. The event successfully trended as top 4 with X on the day – with #1 being #InternationalWomensday.

You can watch the full event here.

 

CIF IWD 2024
CIF IWD 2024 mobile banner

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