Case Studies

Our experience in practice
GIY Case Study

HOME | PROJECTS

GIY – Grow it Yourself – Consultancy

GIY – Growing their social base and engagement

We worked with GIY – an organisation that supports people around the world to live healthier, happier and more sustainable lives by growing some of their own food. Their mission is to educate and enable a global movement of food growers whose collective actions will help to rebuild a sustainable food system. In 2022, GIY aims to inspire over 1.8 million people to grow, cook and eat some of their own food at home, school, work and in the community.

Our scope was to cover a paternity cover contract to support their communications team and drive engagement through their social media, newsletters and website store in the lead up to and during the busy Christmas Period.

Our support included:

 

 

Need help with your marketing strategy? We can help, contact us today

Related Case Studies

Helping Irish Businesses Make an Impact at UK Exhibitions

Pennypop supports Irish businesses exhibiting at UK events with exhibition stand design, contractor coordination, event management and digital promotion. See how we helped Shay Murtagh create a professional and cohesive presence at BTS2 2026.
Find Out More

DIFE – Drogheda Institute of Further Education

Pennypop partnered with Drogheda Institute of Further Education (DIFE) to deliver a bespoke Media Literacy training programme designed to equip journalism students with the knowledge and practical tools needed to navigate today’s complex digital landscape.
Find Out More

BONNER Video Production

BONNER required professional video content that could communicate the company’s expertise in a more engaging and personal way than written content alone.
Find Out More

The Lighthouse Charity Annual Summer Lunch 2025

The Lighthouse Charity Annual Summer Lunch is a flagship networking and fundraising event supporting mental health and wellbeing across the construction sector.
Find Out More