Meet the Team

Iris Kavanagh MSc – Founder

“As the founder of Pennypop, I had spent over 16 years working as the Head of Marketing in some of the country’s most successful brands across the hospitality, retail, oil and construction industries and have always wanted to help businesses build their brands.”

A marketing & communications professional, trainer and facilitator, Iris is the owner of Pennypop marketing agency. With over 16 years’ experience, Iris has held senior positions in national and multinational organisations and has previously held the role of Head of CSR and Communications at Aramark, as well as senior marketing and communications roles for businesses across the oil, retail and construction industries.

Alongside her career in marketing, Iris has a deep passion for sustainability and well-being and was named Corporate Citizen of the Year by the Irish Cancer Society and Environmental Manager of the Year by the Irish Hospitality Institute for her work developing Corporate Responsibility programs for business.

Iris holds a Masters (MSc., hons) from TU Dublin in Digital Marketing and Data Analytics. She also holds an Exec Diploma in Strategic Digital Marketing and a Diploma in Public Relations and Event Management and is a member of the MII and PRII and Mentor Her global community and is a qualified QQI Certified Trainer.

Iris is also a Director at KC Services Ireland, a family events and corporate services business shared with her husband. Outside of marketing, Iris is a mother of one and has a passion for music, dogs, travel and country life, and is living in Louth.

Our Team

Tamara Mykhailova – Graphic Designer

Tamara is our highly skilled Graphic Designer. A native of Kyiv, Ukraine, Tamara has significant experience in graphic design and illustration, her passion for creative design is evident in all of her work.

In her role, Tamara is responsible for developing the Pennypop brand and supporting clients in developing their brands. Tamara has trained in web design, painting and pictorial art and is an energetic and dynamic member of the Pennypop team.

Anna Zuyeva - Pennypop

Anna Zuyeva – Content Executive 

Anna is our Content Executive and has a background in Digital Marketing and Customer Experience and Management. She has worked with several companies all over the world in the fields of VR and 3D simulators across oil and gas, retail, art and chemical technologies.

In her role, Anna is responsible for supporting clients in their content strategy and developing the Pennypop brand alongside the rest of the team. Anna is a great asset to our team as a creative, easy-going and passionate person.

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