For the Highways Exhibition 2025 at the NEC Birmingham, we once again partnered with the Shay Murtagh Precast Concrete team to design and deliver a standout presence on the exhibition floor.

For a recent AIB conference at Killashee Hotel, Pennypop collaborated closely with the event’s AV team to elevate the visual impact of the conference space. The objective was simple: transform the room into a branded environment that reflected AIB’s identity while supporting the technical AV production already in place.

We worked with the Shay Murtagh team again in 2024 on the development of their Highways Exhibition Stand in the NEC in Birmingham, UK – which was even bigger than the 2023 stand!